Online Workshops: January 2023

CBDC Hants-Kings is offering four introductory small business workshops in January:

- SOCIAL MEDIA: FACEBOOK FOR BUSINESS with Rachael McBay Jan 3 or 5
- SOCIAL MEDIA: INSTAGRAM FOR BUSINESS with Rachael McBay on Jan 10 or 12
- SOCIAL MEDIA: CONTENT CREATION with Rachael McBay on Jan 17 or 19
- ESSENTIAL COMMUNICATION SKILLS FOR BUSINESS OWNERS with Mary Jane Copps, The Phone Lady on Jan 24 or 26

Workshops are up to 2 hours long and take place on Zoom. Courses are FREE, you must register to get the Zoom info. To reserve your spot, contact Allison.Hirschfeld@cbdc.ca.

SOCIAL MEDIA: Facebook for Business
Presented by: Rachael McBay - Digital Marketing Solutions

Social Media can be a key component of your small business marketing plan. This course will cover the use of Facebook for small businesses, including:
- Optimizing your Business Page
- Boosting Engagement
- Increasing your Following and Reach

Four Session Times Available. Choose one:
Tue, Jan 3 or Thu, Jan 5 at 10 am or 6 pm

SOCIAL MEDIA: Instagram for Business

Presented by: Rachael McBay - Digital Marketing Solutions

Social Media can be a key component of your small business marketing plan. This course will cover the use of Instagram for small businesses, including:
- Optimizing your Account
- Understanding Insights
- The Importance of Hashtags

Four Session Times Available. Choose one:
Tue, Jan 10 or Thu, Jan 12 at 10 am or 6 pm

SOCIAL MEDIA: Content Creation

Presented by: Rachael McBay - Digital Marketing Solutions

SOCIAL MEDIA CONTENT CREATION & SCHEDULING 
Social Media can be a key component of your small business marketing plan. This course will cover the basics of creating content for your business social accounts, including:
- Identifying your Content Pillars
- Creating Content that Converts
- Scheduling Content

Four Session Times Available. Choose one: 
Tue, Jan 17 or Thu, Jan 19 at 10 am or 6 pm

ESSENTIAL COMMUNICATION SKILLS FOR BUSINESS OWNERS
Presented by: Mary Jane Copps, The Phone Lady

This class focuses on how to communicate with both customers and potential customers. It will cover phone, email, text, and video communication as well as listening skills. We'll also look at the importance of proactive vs reactive communication. You will be provided with an e-book on the importance of creating a follow-up process. 

Four Session Times Available. Choose one: 
Tue Jan 24 or Thu Jan 26 at 10 am or 6 pm